360° Marketing agency for sustainable fashion brands

Through a personalized approach, we sustainable fashion businesses to create impressive brands, connect with their customers and grow online.

Cotton is your strategic and digital marketing agency that helps you launch and consolidate your sustainable fashion business.

Focused on your business objectives, we provide you with a proven methodology and personalized consulting in Branding, Content Marketing and Community Management so that you can:

  • Increase your band awareness.
  • Get more visibility and reach new customers.
  • Increase your online conversions.







Business launch pack

You are an entrepreneur with an awesome business idea but you don’t know where to start?

One to one advice and tailor-made action plan to help you launch a profitable business and make it grow.

  • Market analysis
  • Value proposal 
  • Business launch strategy
  • Marketing Plan
  • Visual identity

Brand positioning

You need help to define what is your brand, who are your clients and how you can differentiate from your competitors?

Develop a brand that stays in your customers’ mind, increase your visibility and improve your reputation.

  • Brand purpose, value & personality
  • Buyer Persona
  • Brand promise & Reason to believe
  • Differentiation with competitors

Content marketing

Your want to develop a content strategy but you don’t know how?

Publish relevant and SEO optimized content, 100% adapted to your niche that will help you establish the notoriety of your brand, get more traffic, attract qualified leads and convert them into customers.

  • Content diagnostic
  • Competitive Keyword Research
  • Editorial Plan
  • Content creation (blog article, infography, Instagram creative post, commercial kit, product description, etc.)
  • Copywriting techniques training

Social media

You want to grow on the social networks but you don’t have time to engage with your community?

Get your fully personalized social media growth strategy, with dedicated hours of Community Management. Quick results in terms of engagement and traffic.  

  • Social accounts diagnostic
  • Organic growth strategy
  • Paid Ads strategy and management
  • Content calendar
  • Post ideas, tones of voice and redaction
  • Community Management

E-commerce optimization

You want to improve the performances of your online store?

Get a detailed diagnosis of your e-commerce and a tailor-made action plan to increase your conversions.

  • Data analysis (web, customers’ behavior, campaigns’ results, etc.)
  • Conversion Rate Optimization strategy (CRO)
  • A/B testing  
  • Web design
    (Shopify, WordPress, etc.)


template to define your Buyer Persona!

"Thanks to a personalized approach, the Cottn Marketing agency helps you define and implement the best strategies to achieve your goals and grow."


Hello, my name is Zoé and I am a brand advisor, specialist in digital marketing.

I have created COTTN, marketing agency for sustainable fashion brands with the aim of supporting managers and entrepreneurs in the growth of their ethical and eco-responsible companies.

  • Whether you plan to launch your business or have an already consolidated one, I put at your disposal my skills and my team of associates, experts in branding and digital marketing campaigns.
  • I offer you personalized consulting according to your needs, your growth objectives and your planning.
  • I teach you the best marketing techniques.
  • My methodology has been tested and proven with many clients and guarantees the best results.

Why working with us?

All the actions that we put in place are defined to reach your objectives and drive your business growth, such as increase of your clients, sales or average revenue per customer. 

Our mission is to provide you the highest value, with the best Return on Investment


Our methodology is based on the latest marketing trends and best practices, and on our experiences in market investigation and voice of customer research

A team of experts will be assigned to your project.

In our consultancy, we will provide you with strategic marketing frameworks, personalized diagnostic and one-to-one mentoring.

Our processes are agile and fully transparent

We ensure to provide you all the knowledge you need to gain autonomy in your marketing tasks and become the leader of your digital transition

Cottn Marketing Agency core value is supporting entrepreneurs and small businesses to build profitable and successful fashion brands with a positive impact on the world.

Clients' testimonials

Our methodology

Diagnostic & analysis

  • We analyze data to get a picture of your current situation.
  • Depending on the objectives of the project, it can be a diagnosis of your website, a market study, branding workshops, interview with your end customers, etc.
Diagnosis and analisis - Cottn Marketing
Strategy definition - Cottn Marketing

Strategy definition

  • According to the diagnostic, we define a strategy to achieve your objectives.
  • We build an action plan, with a timetable and we provide recommendations to implement them.
  • We also define metrics to measure the success of the actions that we will implement.

Agile implementation

  • In this phase, we implement the marketing optimizations.
  • For example: A/B testing to optimize the conversions of your e-commerce, content creation and promotion, Community Management for your Social media, launch of Facebook Paid ads, etc.
  • We work in agile modes, which means that we constantly monitor the project indicators to follow the results and optimize our actions.
Agile project implementation - Cottn Marketing


Discover my latest articles about digital marketing, brand strategy and sustainable fashion

Discover our collaborations with blogs specializing in sustainable fashion!

Happy client - Cottn Marketing